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 Stanley, Sarah M.
 PROF, AST
 Business & Information Tech
 
 107H Fulton Hall
 ROLLA, MO 65409
 573/341-7213
  stanleysm@mst.edu

MKT 5320: Marketing for Non-Profits

Illustrates the importance of creating synergy within a marketing campaign. Speaking with "one voice' allows a brand to make a stronger impact; students will work with a local non-profit to improve their marketing message at each customer touch point. Students will analyze a marketing plan and work to improve it, including brochures & donation letters.

Time/Day: 03:00 pm - 05:00 pm WEEK
Prerequisites: : At least Junior standing.
Units: 3
Course Component(s): Lecture

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Campus Delivery Mode Class Status Class Nbr Section
Distance Education Internet OPEN 70873 1DI4

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